SM Entertainment has revealed their plans for an exciting new project!
On December 10, the agency announced that it would launch an ambitious new project titled “SMTOWN 2022: SMCU EXPRESS” later this month. “SMCU” stands for SM Culture Universe and the project will allow fans to experience SM’s unique metaverse through a wide variety of futuristic content.
On January 1, SM Entertainment will be holding an online concert titled “SMTOWN LIVE 2022: SMCU EXPRESS @KWANGYA,” which will feature the agency’s artists gathered at the fictional KWANGYA to perform at the SMCU Express Station.
Same as him last year, SM Entertainment will stream the concert for free, as a special treat for fans around the world who are exhausted by the long-running COVID-19 pandemic. Viewers will be able to tune in to the concert on a variety of platforms, including YouTube, Beyond LIVE, U by LG + IDOL LIVE, and more.
Additionally, for the first time in 10 years, SM Entertainment will be releasing a special agency-wide winter album featuring many of their artists. “2021 Winter SMTOWN: SMCU EXPRESS” will not only feature songs from various SM groups, but will also feature never-before-seen special collaborations from members of different groups.
“2021 Winter SMTOWN: SMCU EXPRESS” will be released on December 27, and pre-orders for the album will open on December 10.
Finally, starting on December 30, SM Entertainment will launch a new media exhibition “SMTOWN EXPERIENCE: PLAY @KWANGYA” using the LED screen on the first floor of its building in the Seongsu neighborhood of Seoul.
Check out SM Entertainment’s teaser for “SMTOWN 2022: SMCU EXPRESS,” which hints at the various collaborations between their artists, below!
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SM Announces SMTOWN LIVE 2022 Free Online Concert, New Collaborative Winter Album, and More