Reik breaks the rules and reveals the formula to follow in the music industry – La Vibra

More than 10 years ago, the Mexican musical group Reik He came to touch the hearts of millions of fans with his ballads of love and spite. Bibi Marin, Jesus Navarro and Julio Ramirez They are the ones who have founded this band and who have remained throughout the years, despite the changes in the music industry.

In an interview with People en Español, the three indicated that their greatest professional challenge has been having criteria when adapting to current events. “Be willing to experiment, to feel uncomfortable. A little to realize and analyze what is happening in music today, in due course, and a little to try to emulate that sound. We have always been of the idea that an artist, a creative must always be exploring new things, new terrain, new ways of creating”, said Marín.

“On the other hand, we have always liked to experiment musically. We’ve had our moments where, according to us, we write songs of another genre of another type. Because we, within pop, believe that anything goes, as long as it’s digestible enough. I think it is precisely the exercise of being up to date, ”he commented.

Although they knew how to do it, Bibi indicated that sometimes their worst enemies are themselves. “The three of us as people, as individuals, I think the biggest obstacle is ourselves. Many times we are gripped by apathy or tiredness, skepticism or the comfort of feeling that we are in a privileged place and have already spent many years in our careers, and that we already have a solidity, fortunately, in which we do not depend on the New single; necessarily. Sometimes, it makes us fall into a comfort zone that later turns out to be a bit harmful, especially for the creative process. But we try to be well aware of it and not fall into it,” he said.

Although their bases are ballads, now they are put to the test collaborating with other reggaetoneros like Sech. “’Five stars’ is this song that honestly seems very cool to me, I love it. I feel like it’s one of those songs where we managed very well to combine the style of the two participants, both Sech and us. We with Sech had already wanted to do a collaboration for some time, ”he narrated.

“Jesus wrote it with Edgar Barrera and Elena Ross. Edgar Barrera produced it and knows Sech perfectly. Edgar was in the studio doing something with Sech, he showed him the last thing he had done with us, to sech he loved it so much that he said ‘take me in’. She joined us, we were delighted, she wrote her part, recorded it, sang. Then we met to record the video. Everything with Sech has been very light, a great guy, very nice and above all, the song, I repeat, I feel that it is something very cool. A memorable melody, a letter in which you can identify, you can dedicate it. It’s a song that I really like a lot.”