Disney and Marvel they don’t want to make the same mistake Black Widow, so they will repeat the Shang-Chi formula and the legend of the ten rings for the premiere of Eternals exclusively in theaters. In this way, the House of Ideas demolishes the rumor of a simultaneous premiere, that is, both in theaters and on the Disney Plus platform.
Despite the health crisis, Shang-Chi and the legend of the ten rings had a good box office and has generated confidence in the executives of Marvel for the next installment of Phase 4, Eternals, to repeat the same formula.
Matthew Belloni, a well-known Hollywood insider dedicated to behind-the-scenes and film production, anticipated that Eternals it will only be seen on the big screen.
“After Disney CEO Bob Chapek basically challenged Shang-Chi to do well at the box office during its opening weekend, the movie made $ 94 million in its first 4 days. […] I am told that Chapek and distribution director Kareem Daniel have decided that the November film [Eternals] it will be released exclusively in theaters “.
Let us remember that the premiere of Black Widow In Disney Plus it ended in a lawsuit by actress Scarlett Johansson, due to breach of contract: the hybrid premiere of her film ended up hurting the income that she agreed to receive from the box office.
SHANG-CHI | Good grade
Right now, the movie surpasses Endgame and Infinity War in the audience score on the Rotten Tomatoes film critic website.
“Avengers: Endgame” closed with 90% acceptance, Infinity War with 91 and Shang-Chi has been at 98% for a couple of days. As for the criticism of specialized media, it has 92%, only below the last tape of Phase 3.