Mark Ruffalo launches against “empire of millionaires” who believe that the actors are not necessary | tomatoes

The workers are angry and they are not going to be silenced. As the first week of the Screen Actors Guild (SAG) strike begins, more and more well-known industry voices are joining the boycott of studios and the conditions in which they are expected to perform their work. One of them is Mark Ruffalo, who believes that it is possible that, organized, they could compete against the big producers.

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Through Twitter, the actor Mark Ruffalo it went after studio executives who make billions of dollars but refuse to share the profits from the actors’ work. He asks his colleagues to organize themselves and find ways to generate their own content to benefit each other and thus isolate abusive managers who are nothing more than parasites on their work:

And if we do what we’ve always done, create great content and they can buy it, or we put it out ourselves and WE share the profits. They have created an empire of billionaires and they believe that we are worthless. While they rest in their camp of billionaire kids laughing like fat cats, we organize a new world for workers.

Then we just do what we always do—create great content & they can buy it, or we take it out ourselves & WE share in those sales. They’ve created an empire of billionaires & believe that we are no longer of value. While they hang out in the billionaire boy summer camps laughing…

—Mark Ruffalo (@MarkRuffalo) July 15, 2023

Can the actors undertake their projects during the strike? There are certain productions that are exempt from work stoppage. With special permits, independent titles will be able to continue with their filming, since they are not produced or financed by the studios with which the union has a dispute. It is to them that Ruffalo asks to pay attention in the same series of tweets:

One surefire way to strengthen our play right now is to be very supportive and friendly to all independent projects immediately. Every member of SAG-AFTRA must be pressured to join those who may have strike exemption. Studios don’t have anything to compete with, this will change it.

One sure way to strengthen our hand right now is to become very supportive & friendly to all independent projects immediately. Push every SAG-AFTRA member to join the ones that get SAG-AFTRA (WGA) WAIVERS immediately. The studios have no competition—this will change that.

—Mark Ruffalo (@MarkRuffalo) July 15, 2023

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Although it doesn’t sound very realistic that a precarious union can compete against the marketing departments of studios, the simple fact of leaning to lengthen unemployment and wreak havoc on the profits of these corporations has a good chance of winning. After all, the already scheduled release schedule won’t last long, especially if some titles end up being delayed.

The strike will surely give more to talk about in the following weeks. The last strike by Hollywood actors occurred in 1980 and lasted just over 90 days, so it will take three months to carefully follow the protests and if either party decides to return to the negotiating table. As far as is known, the tipping points are an increase in the royalty rate for streaming programs and protections against the use of artificial intelligence without consent or compensation for the performers.

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