What is known about the perfume that Elon Musk has put on sale at 104 euros per bottle

Prank or sale of a new product for your fans? Billionaire Elon Musk, owner of Tesla and Space X, has announced the launch of a new commercial brand, a perfume called “Cabello quemado” (Burnt Hair). Musk announced the fragrance – described as “the essence of disgusting desire” – in a tweet on Tuesday, before changing his Twitter bio to define himself as a perfume salesman.

A page hosted on the website of Boring Company, Musk’s tunneling company, listed bottles of the fragrance for $100, and Musk later tweeted that 10,000 bottles had been sold. “Looking forward to reading the stories in the media about $1 million perfume sales,” Musk said.

The billionaire had said in a tweet in September that Boring Co. would launch a fragrance for men who wanted to “stand out from the crowd.” On Tuesday he wrote that getting into the fragrance business was inevitable given his last name, jokingly tweeting: “Why have I resisted for so long?”

It is not the first time that the president of Tesla has used jokes to put products for sale aimed at his fans. In 2018, it put up for sale a limited supply of 20,000 flamethrowers, marketed through the Boring Co., to raise $10 million for its tunneling tests. He has also used products to taunt investors betting against the electric vehicle maker, including a Tesla tequila based on an April Fools’ Day prank and a pair of satin shorts ($69,420) to score a mark. victory over short sellers.




Elon Musk believes that Boring Company will soon be able to launch a new high-speed Hyperloop train system in the coming years, which will travel at more than 1,000 kilometers per hour in urban tunnels, although it still faces many challenges such as security or environmental permits.

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What is known about the perfume that Elon Musk has put on sale at 104 euros per bottle