Rethinking the Metaverse: a Mexican company confronts Zuckerberg’s “monopoly”

Mark Zuckerberg is not seeing all the business opportunities, as there are bets on metamobility, in which the mobility of humans will be expanded through robots, or metaview, a way to make visually impaired or blind people see through the metaverse

Faced with the relative setback that Mark Zuckerberg has suffered in his attempt to accelerate the arrival of the Metaverse to the masses, There are companies that are raising their voices to propose better ways to implement these new technologies and use all their advantages for the benefit of citizens.

This is the case of Nancy Gallegos, who heads the consulting company Smarter Humans, and which currently has a metaverse platform in which there are already companies that are working: “We are the first company in Mexico that has its own Metaverse, which is called Smarter City, that Metaverse has been created for approximately five years”, that is, long before the launch of the proposal of the owner of Facebook.

And it is that the idea of ​​the Metaverse is not new, and this is what Nancy points out, who explains that everything The theme of the Metaverse dates back to 1994, however, what has changed from that year to date is the availability of new technologies, such as blockchain and cryptocurrencies.

“Within what we are doing in Smarter City, we are working with different companies, we have companies that are in there, there is a corporate building where everything is already full, then the companies arrive and instead of working, perhaps in a Zoom, or in a Google Meet, or on these platforms, they walk in there, they look like avatars, they feel like avatars, and they can do everything as if they were literally live, inside their office ”, Explain.

Nevertheless, The path towards a massification of the Metaverse has not been entirely simple, the most ambitious project, headed by Mark Zuckerberg, has faced some setbacks that have resulted in losses for his company and the exit of investors, a situation that does not go unnoticed by Nancy.

“The part of why it hasn’t worked for Mark Zuckerber is very simple: he lacks vision, to begin with. I mean, what does he want to do? He wants Facebook, the social network we know he made, to be completely virtual now, in avatar form; Today the technology does not exist to be able to have so many millions of users within these spaces, because many technological resources are required to carry it out.“, Explain.

Other mistakes, from Nancy’s perspective, are that The American businessman is not seeing all the business opportunities, as there are bets on ‘metamobility’, in which the mobility of humans will be expanded through robots, or metaview’, a way of making people with visual impairments or blind can see through the Metaverse.

To this is added the closure of the North American businessman to share the development with other companies. “And it turns out that by being decentralized, well, the Metaverse is not going to be done by a single person, many people are going to do it or are going to do it, many companies are making it possible”, he emphasizes.

For Nancy, the arrival of the Metaverse is inevitable, and it will only be a matter of time before humans can adapt to its use and accept “positive usability”, which will open up new paradigms that will even allow humans to enjoy relationships. sex without physical contact

“I calculate that, more or less, 90% of what we do in daily life will be transferred to the Metaverse. Even the sexual part too. There is a Metaverse program, which we already had the opportunity to test 2 years ago, in which it is literally a sexual simulation. You don’t need to have sex with someone to be able to have pleasure“, Explain.

Nancy concludes with an analogy: with the arrival of the Internet, the migration to “.com” and to the “www” however, not all companies were open to change; something similar will happen with the Metaverse:

“Some hard data that I am going to tell you is that by 2024, 52% of companies will be within these metaversal ecosystems. And by 2027 they will be around 98%. What does this tell us? That, either you change, or you are going to have to be left behind as has happened with many “, concludes.