Alphabet, Google’s parent company, beat analysts’ best estimates with its third-quarter results, with revenues of $ 53.6 billion that, however, do not hide a certain stagnation in two of the key businesses for the multinational: YouTube and cloud computing. The video social network earned $ 7.2 billion from advertising between July and September, below the $ 7.5 billion forecast by the market consensus.
The platform, which has recently announced changes in the monetization policy of its content, and others such as the elimination of the public accountant of ‘I do not like’ under the videos to combat harassment, faces important challenges related to the control of the misinformation or hoaxes. The ‘fake news’ have found in the Covid-19 pandemic the perfect breeding ground. So much so that since the beginning of the health crisis and until this summer the social network has removed more than a million videos from its platform for being related to dangerous disinformation about the virus. This is one of the challenges that the protagonist of this podcast occupies … Susan Wojcicki, CEO of YouTube.
The eldest of the three Wojcicki sisters has reached the seventh position on the ‘Forbes’ list of the 100 most powerful women in the world and is considered a global benchmark for Internet advertising and new business development. With a cum laude degree in History and Literature from Harvard and an MBA in Economics and Business Administration, YouTube’s chief executive has always had a special talent for recognizing good ideas. He rented his Menlo Park garage to Google founders Larry Page and Sergey Brin In order for them to develop their search engine, he joined the company as head of Marketing, developed the advertising product that helped catapult the billing of the technology (AdWords) and in 2006, when YouTube was barely a year old, Susan Wochiski convinced Page and Brin to acquire the new platform.
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Podcast | ‘Fake news’, harassment …: Wojcicki stands up to the ghosts of YouTube