Meta sues Meta: Mark Zuckerberg’s company faces litigation for trademark appropriation has decided to sue Goal, formerly Facebook Inc., for brand appropriation. In a statement, the art installation company explained that Mark Zuckerberg’s company has infringed federal trademarks (in the United States) and has participated in “flagrant acts of unfair competition.”

On October 28, 2021, Facebook took over our brand and name METAthat we put our blood, sweat and tears into the construction for more than twelve years”, assured.

The company initiated communications from the announcement of the Facebook name change to the present day. “After eight months of trying to negotiate with Facebook in good faith, without success, we were left with no choice but to file a lawsuit against them. The lawsuit alleges that Facebook infringed META’s federally registered trademarks Y common law trademark rightsY engaged in heinous acts of unfair competition”, he added.

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Likewise, the company indicated that Zuckerberg’s company seeks to saturate the industry. “Facebook talks a lot about supporting creators, but the proof is in their actions. If they are willing to brazenly seize our intellectual property and use it in the very spaces we have operated in for over a decade, we cannot imagine what will come when they further saturate our industry and dominate the ‘metaverse’“, he claimed.

Furthermore, indicated that to the technological giant will have repercussions on the future of intellectual property on the internet. “This demand is bigger than our company. The result will have important implications for the protection of intellectual property rights as the Web2 and Web3 ecosystems evolve,” he added. “This case is about Facebook taking responsibility for its actions and committing to ethically and equitably advancing the revolutionary industry that we have all, together, created.”, he concluded.

At the end of October 2021, Facebook changed its name to Meta, as announced by Mark Zuckerberg at the time. This was due to the fact that the company is getting into the development of the Metaverse, so it was consequential that the company had a more appropriate name.

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Meta sues Meta: Mark Zuckerberg’s company faces litigation for trademark appropriation