If Google (Alphabet) were a country: a state with more money than almost all of Africa

The big technology companies today concentrate more power than ever. Their disputes with states from all continents that try to prevent their monopolies are the order of the day. Like the legislative battles to get them to pay taxes in each territory. They are global, powerful companies with their own agenda that due to their condition they are beginning to be able to confront the governments of certain states face to face. Between them, Alphabet, and specifically Google, occupies a preponderant place for its oracle function to which we all ask questions every day.

With a huge ecosystem that powers its entire advertising industry, Alphabet is powered by four main legs: its search engine Googlethe platform Youtubeyour browser Chrome and your mobile operating system, Androidgenerating a network that makes it one of the most powerful information centers in the world, if not the most.

But to understand their magnitude, it is better to compare them with what they are measured against. Here we will put Alphabet and Google in front of a mirror to understand their true weight in terms of influence, economics and, also, how it is directed.

Alphabet: an expansionist company (which would be a state)

Alphabet, the company that since 2015 has served as a holding company in which Google, YouTube and many other brands and companies are grouped, has become one of the largest technology conglomerates in the world, with a market cap of $1.75 trillion (trillion, in North American terminology) as of March 2022. The company had net income of $76 billion on revenue of $257.6 billion in 2021.

There are more people with an (and active) Gmail account than the population in all of Africa

As is known, most of Alphabet’s revenue is generated from advertising, a service that has guided many of its acquisition decisions, such as the purchase of DoubleClick in 2008.

However, in recent years, with the intention of gaining independence from its main business, it has opened many other avenues with greater and lesser success. Alphabet is constantly looking for new technologies that can enrich its business portfolio. Acquiring smaller companies often eliminates emerging rivals, reducing competition for Alphabet.

This is one of the reasons why Alphabet is currently the subject of an antitrust lawsuit that was filed by the US Department of Justice and also by the European Union. In fact, Alphabet is known not only for acquiring, but also for discontinuing products with ease..

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If Google (Alphabet) were a country: a state with more money than almost all of Africa