Facebook: Mark Zuckerberg’s illness that decided the color of his logo

Facebook has more than 2.7 billion active users per month. In fact Facebook It is the most important social network of the last 15 years, without a doubt. For many people it is essential because, in addition, today, it serves to work in addition to the classic entertainment and communication with those who matter to us.

The steel blue logo is the first thing many people see when they wake up. Since its activation, in 2004 (more specifically on February 4, the day that Mark Zuckerbeger, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes launched the social network on their university campus) Facebook has never stopped reinvesting itself, adapting to the pace of the time and the advances of the network.

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Since 2004 the logo has not changed much. White in the letter “F and the mentioned blue color (which in the hexadecimal code that defines the colors is # 3b5998), which was popularly renamed as “Blue Facebook”) are classics of the platform. At modelo RGB It is Color is made up of 23.14% red, 34.9% green, and 59.61% blue.

A Facebook logo is displayed on a smartphone in this illustration taken January 6, 2020. REUTERS/Dado Ruvic/Illustration/File PhotoFor: REUTERS

Of course, this choice was not accidental, but causal. The answer to why this color was used is that its CEO and founder, Mark Zuckerberg, is color blind. As confirmed in an interview with New Yorker, the businessman confirmed that blue is “It is the richest color (in details) for me. I can see everything in blue “.

Color blindness (also known as color deficiency or blindness) is a vision problem in which the person who suffers from it cannot distinguish some colors. In general, green and red, with their tonal variants, are the most affected.

Mark Zuckerberg suffers from color blindness and that is why the color of the social network Facebook is blue. REUTERS / Erin Scott / File Photo
Mark Zuckerberg suffers from color blindness and that is why the color of the social network Facebook is blue. REUTERS / Erin Scott / File PhotoFor: REUTERS

Adam D’Angelo was the one who worked on the design of the social network and took into account the color blindness of Zuckerberg at the time of creating the icons and the manual for the use of the brand. In addition, it occupied one of the best fonts so as not to saturate the users’ view.

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Being so relevant to the identity of the main brand managed by Zuckerberg, its design is not very likely to change in the future. If in the future they seek to redesign the brand, the typography could be sacrificed, but the color palette will survive the passage of time.

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Facebook: Mark Zuckerberg’s illness that decided the color of his logo