Jeff Bezos, businessman and electrical engineer who went from being the founder of Amazon to one of the richest men in the world. Even so, throughout his life there is something that has remained constant in Bezos, his love of reading. Now this successful tycoon has shared the titles of some books that he believes could inspire other people to find their own path to success and as today is the International Day of Reading a Book this is the ideal time to see what these are all about. plays.
The blind watchmaker
Written by biologist Richard Dawkins and published in 1986, this book explains in a simple and accessible way different topics related to evolution by natural selection and tries to answer the question “why do we exist?”
The black swan
Also known as the black swan theory of events, this book by the Lebanese philosopher and researcher Nassim Taleb is more of a metaphor that refers to all events that are impossible to predict and that have a great economic and social impact on the entire world. world.
The innovators’ dilemma
With this book, author Clayton M. Christensen seeks to share a set of principles that will help companies capitalize on the phenomenon of abrupt innovation and determine when it is best not to listen to customers. This book was the source of inspiration behind Amazon’s cloud services and the Kindle.
This science fiction classic written by Frank Herbert won the Hugo Award in 1966 and is one of the most important sagas of the genre. In this book we see the story of the young Paul Atreides and his mission to protect Arrakis, a planet where one of the most important resources in the universe is found.
Here authors Jason Fried and David Heinemeier Hansson often offer a counterintuitive, yet insightful perspective on building a successful business, a method in which you eliminate anything you don’t need. Bezos believes that with this book the authors rewrote the rules of how to do business.
For the authors James P. Womack and Daniel T. Jones consider that, instead of constantly reinventing business models, it is more effective to go back to basics and ask what is really worth to the client, determine what can be done to earn their trust and how this can help the company.
Built to Last: Successful Habits of Visionary Companies
Created by Jim Collins and Jerry Porras, this is one of Bezos’ favorite business books and here a comprehensive study of eighteen truly exceptional and enduring companies has been conducted and studied in direct comparison to one of their top competitors for determine what makes them different and how they have survived so long.